Tag email marketing

Why every freelancer must be using email marketing to thrive in today’s marketplace!

Why every freelancer must be using email marketing to thrive in today's marketplace
You could be putting yourself at a disadvantage In today's competitive business landscape, it feels like every penny spent needs to be justified and each one earned, preserved. Times are tough and with the current economic conditions not showing any signs of recovery, we need to be maximising our opportunities to generate income. That's why I'm such an advocate of freelancers using content marketing and email marketing in their businesses to...
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10 reasons why every freelancer should be using email marketing to drive sales.

10 reasons why every freelancer should be using email marketing to drive sales.
If you're a freelancer and not using email marketing to drive sales, you're putting yourself at a disadvantage. It's like running a marathon wearing just one shoe - you might get there eventually, but way more slowly and painfully than is necessary! In this article, I'm going to share 10 reasons why you need to embrace the most lucrative and cost-effective digital marketing channel available to you. #1: Have a one-to-one relationship with your subscribers When broadcasting through social...
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How I use ConvertKit’s WordPress plugin with my website.

How I use ConvertKit’s WordPress plugin with my website.
How I use ConvertKit's WordPress plugin with my website If you use (or you're thinking about using) ConvertKit as your preferred email marketing platform and you have (or plan to have) a WordPress website, then this one is for you. As an aside, if you have a WordPress website that someone else manages on your behalf, then this article is still relevant as you can share the functionality with them and get them to install it for you. ConvertKit's WordPress plugin The ConvertKit WordPress plugin...
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How I verify my email-sending domain in ConvertKit.

How I verify my email-sending domain in ConvertKit
How to verify your email sending domain, using ConvertKit. You'll need this to comply with Yahoo and Google's email rules (i.e. "Yahoogle") In Feb 2024, Yahoo and Google made, what can be considered, significant changes to how we all must do email marketing. But, it's all for a good cause - to reduce the amount of spam we see dropping into our mailboxes each day, so it's a good thing. Several conditions are mentioned in their respective content releases, however, suffice it to say we're only interested in those that directly affect us, as freelancers...
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