How I created a simple 7-page website, using ConvertKit’s Creator Profile.

If you don’t yet have a website, ConvertKit just released an update that lets you create a simple 7-page website to showcase you and your services – using their ‘Creator Profile‘.

As with most things on any good software platform, things evolve, and new features are added over time, mostly in response to feedback from the user base – and this one is no exception.

The ‘Creator Profile’ has been a feature of ConvertKit for a while now, but previously only included 4 ‘pages’ (if you like); ‘Posts‘, ‘Links‘, ‘Recommendations‘, and ‘Products‘.

With this latest release, you can add up to 3 additional custom web pages, meaning you can provide more content to your visitors, sharing the points most important to you and your business.

I previously created an article that explains in detail the ‘Creator Profile’, so check that out below if you haven’t yet set yours up;

In this article, I show you how I set up my Creator Profile in ConvertKit. Once set up, it acts as a central hub where you can add content and links, and people looking for what you do can find you.

Custom Pages

Inside the Creator Profile editor, you’ll now see an additional menu item, ‘Custom Pages‘; (see image below) – these are the pages you can now add to bring more function and content to your Profile.

When you click this option, you’ll see the button to add up to 3 pages, each with its own title and ‘slug’ (this is a term used for the URL address that gets used for each of your custom pages);

In the example above, I’ve added 3 pages to my Profile, “Free Stuff“, “Work with Me“, and “About“. They’re all pretty self-explanatory, I guess, but these pages can be used for anything you want – it’s your call.

Ideas for your custom pages

Here are some more suggestions for what you might want to use your custom pages for;

  • Showcase your work with client case studies
  • Video series with informative and engaging content
  • FAQ section – list all your most commonly asked questions and provide answers
  • Sector or niche content to demonstrate your knowledge and expertise
  • …anything else you can think of!

To access the individual custom page, click the link in the menu; in the image below, I clicked on the page ‘Free Stuff‘;

Down the right-hand side of the page, you’ll see the following page options;

The Page Name

Whatever you type into this text box is what the visitors will see, so make it meaningful enough to make sense. Page names must be unique, so it’s not possible to have more than one page with the same name (no idea why you’d want to, but just in case!).

The URL Slug

The URL Slug is what appends your Creator Profile page URL, so in the example of my Creator Profile, my URL is pages.provenflows.com/profile – in other words, if you navigate to this URL, you’ll be taken to my Creator Profile ‘home page’, if you like.

Whatever you type into the URL Slug text box will then be appended to your default Profile URL, making it look like this; pages.provenflows.com/profile/freestuff – with the part after the last ‘/’ being specific to each of your custom pages.

Here are the 3 URLs for my custom pages;

  1. pages.provenflows.com/profile/freestuff
  2. pages.provenflows.com/profile/work-with-me
  3. pages.provenflows.com/profile/about

As you’d imagine, the URL slug you choose must be unique.

The SEO Settings

This gives you two text fields to add contextual information that relates to the content you have on your page, including the words and terms you’d like it to be found for during a Google search.

The Image

By default, the image used will be the one you already have associated with your Creator Profile, however, you can choose individual images for each page to make them more relevant to the content.

The image associated with your page is the one that will automatically be loaded into your social feed if you refer to the URL of the page; for example, if I share my ‘Free Stuff’ page on LinkedIn™, it’d look like this;

The Custom Page editor

The editor for building your custom pages is the same one used when creating regular emails, with some omissions, so if you’re familiar with creating emails, then creating custom pages will feel fairly natural to you.

Some page elements you can add to a regular email are not available on the custom page editor – I’m not sure if this is through design or current technical limitations, but things like ‘Snippets’, ‘Products’, ‘Recommendations’ etc. just aren’t there (at least, not yet – maybe they will one day).

To get around this, you can add regular content like images and text, and then add a button that links to whatever element you’re referring to – e.g. a link to a ‘Product’ that you have in ConvertKit’s Commerce platform.

Below is an example of how I’ve done this on my ‘Work with Me‘ page; adding a button to one of my Commerce Products.

Your completed 7-page website

Below, you can see what my Creator Profile now looks like with my custom pages added, all showing up on the menu across the top of the page;

Across the top of the page, you can see the 7 menu items I have created;

  1. Posts
  2. Links
  3. Products
  4. Recommendations
  5. Free Stuff
  6. Work with Me
  7. About

⚡️ Summary

If you haven’t yet set up your Creator Profile using ConvertKit, you can just get started with this article.

Once set up, add your custom pages using this article you’re reading now, as your guide.

By the end of this process, you’ll have yourself a digital asset that will be found by others in the Creators network, and one that you can share with your social audiences using the published URLs.

And the biggest bonus – it’s all completely FREE to do! So, no excuses! 😊

John Bellingham
Email marketing strategist for aspirational small business owners.

If we haven’t already done so, let’s connect on LinkedIn.

The Beginner’s Guide to Email Marketing gives you everything you need to know to design, launch, and run an effective email marketing system in your business.

John Bellingham
John Bellingham
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