Tags, Custom Fields, and Segments - what's the difference? It can be confusing when first getting into email marketing. The terms 'tags', 'custom fields' and 'segments' seem…
Recent articles on email marketing and ConvertKit
Scroll through the library of articles, all designed to help you have a better business by using proven success strategies for content and email marketing.
The 4-step process of collecting subscribers using an email course Steps: Decide on your course topic and subtopics Craft your content using the email sequence builder in…
Client questions and my answers Every month, from several sources, I field questions about ConvertKit. Some are new and never asked (of me) before - and others…
Tutorial: How to create an email course as your lead magnet, using ConvertKit. Firstly, just in case there's any doubt about what I'm referring to as an…
Three reasons why you don't want to miss out on what ConvertKit's doing! Recently, there have been several, what I consider, relatively significant announcements and releases by…
How I publish website blog posts directly from my ConvertKit emails Step 1: The blog post images The first thing I do when I come up with…
The 4 core components of my small business and how they generate my income. #1 Attention Engine In today's online world, 'attention' is the most valuable of…
How to sell your freelance services using ConvertKit. What is ConvertKit? As one of many on the market today, ConvertKit is my preferred email marketing platform, one…
People need a good reason to subscribe to your email list Nobody scrolls through social media or websites thinking... "I need more emails.". Subscribing to an email…
Leveraging ScoreApp to attract email subscribers What is ScoreApp? You may have heard of Daniel Priestley, he's an Australian entrepreneur who's now based in the UK. He…
Send more of what your subscribers want, using polls Arguably, the difference between a subscriber opening and reading your emails and reaching for that 'get me out…
How to edit an existing ConvertKit Visual Automation without impacting in-flow subscribers. The challenge we need to overcome Now and then, we need to make changes to…
Convert with ConvertKit: Done for you Service - £2,400
(Payment plan available 3 x £800)
This is one of my premium one-to-one services where I elicit all the information I need from you to design, build, and launch your email marketing system using ConvertKit. Once completed, your email marketing system will be ready to start collecting new leads, nurturing relationships with interested prospects, and converting subscribers into paying clients.
With email sequences, automations, segmentation, and integrations, you’ll leave with a fully functional content and email marketing system that you’ll be able to maintain yourself.
With one-to-one ‘live’ system training and support with a digital training course that you’ll have lifetime access to, you’ll have a complete working knowledge of ConvertKit and your personalised configuration.
🔒 Secured by a 100% money-back guarantee.
⏱️ Go from clueless to your first subscriber in 60 mins.
"Wonderfully clear, accessible and encouraging..."
"John's teaching style is wonderfully clear, accessible and encouraging and he goes above and beyond to answer questions, provide support and offer step-by-step demonstrations. I really felt like I could ask anything and John was always there to help - from higher level strategy to technical trouble-shooting."
Convert with ConvertKit: Done with you Service - £1,500
(Payment plan available 3 x £500)
This is one of my premium one-to-one services where I help you to elicit all the information you need to design, build, and launch your email marketing system using ConvertKit. Once completed, your email marketing system will be ready to start collecting new leads, nurturing relationships with interested prospects, and converting subscribers into paying clients.
With email sequences, automations, segmentation, and integrations, you’ll leave with a fully functional content and email marketing system that you’ll be able to maintain yourself.
With one-to-one ‘live’ system training and support with a digital training course that you’ll have lifetime access to, you’ll have a complete working knowledge of ConvertKit and your personalised configuration.
🔒 Secured by a 100% money-back guarantee.
⏱️ Go from clueless to your first subscriber in 60 mins.
"Email marketing course was jam-packed with info"
"What John doesn't know about email marketing and ConvertKit probably isn't worth knowing. His email marketing course was jam-packed with info. And, now that I've finished it, I feel I have a much deeper understanding of the possibilities, as well as a roadmap for putting what I've learned into practice. If you're looking to build an email list but aren't sure where to start or how to go about it, I'd highly recommend taking one of John's courses."
ConvertKit: 60-Minute 1:1 Accelerator Session - £200
The ConvertKit: 60-Minute 1:1 Accelerator Session is for you if you want to learn how to use ConvertKit in your freelancing business to attract your target leads that you can nurture and convert into paying clients. You do not need to be ‘techy’ as I explain everything, starting with the basics.
You’ll leave the session, knowing the exact strategies I employ in my business, meaning you can adopt them in yours too if you want to achieve similar results. If you implement the strategies that I share with you, your first leads will begin to arrive within days of launching your email marketing system.
You’ll get access to a recording of the session, meaning you can rewatch it at your leisure.
🔒 Secured by a 100% money-back guarantee, no quibbles.
"His gentle voice and approach is just what's needed."
"John's email course was simply amazing. He took us carefully through an automatic email set-up, answering questions with what each person needed at the time. He's all about simplification and automation, and yet has a depth of knowledge that showed when answering some of the questions. I would recommend John to any business owner who wants to figure out their email automation tech, especially those who feel overwhelmed."
"John's skills and friendly delivery provide accountability"
"John's skills and friendly delivery provide accountability and take me through setting up an email lead generation and marketing process was just what I needed. Copywriters don't need someone to tell us how to write an email. We need someone to show us how set up a process that takes care of itself and builds into what will hopefully prove a continually replenishing pipeline of new leads. And that's exactly what John did."
Turn passing traffic into fresh leads with proven email marketing strategies.
To build a successful business, you must create attention and make your world an inviting home for passing traffic.
Become known for your 'thing'.
You're great at what you do and you can add a lot of value to your clients' businesses, but unless they know you exist, they can't buy from you.
Grow your subscriber 'list' every day.
You will sell to people who are on your 'list'. Simple maths mean that the larger your pool of potential clients, the more sales you can consistently make.
Have something for every subscriber stage.
Your subscribers will join your list, but their budget and readiness to buy will vary, so ensure you have stuff that works at each stage of their journey.
Do any of these challenges resonate with you?
If so, don't worry, you're not alone - most freelancers and solopreneurs experience these challenges at some point! The good news is that if you adopt and employ the proven strategies used by many before you, you can expect to see similar results.
"Really clear and easy to understand"
"John's email marketing course was really clear and easy to understand (even for a technophobe like me). He was always happy to go the extra mile and provide more support where needed. The course was well organised, well structured and I feel like I've got a really good idea of where I need to go next with all of this. I would recommend John to anyone looking to learn more about email marketing - his course materials, knowledge and support are very impressive."